Archive for industry news

Yahoo! is planning to launch its enhanced Sponsored Search with two add on features next week. Network distribution and AdWords Import features are aimed at providing the Yahoo! advertisers with more control and transparency. Network Distribution The first one provided by Yahoo! will be the improved Network Distribution feature which will allow the advertisers to post their ads on the Yahoo! search pages and their partner sites or both

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New Improved Yahoo Sponsored Search For Better Advertising In 2010!

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After Google and Bing

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Nov
10

Google Buys Gizmo5 for $30 Million

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The news is out that Google has acquired AdMob , the mobile display ad service provider for $750 million in stock. The acquisition will help Google in having better and wider control over mobile advertising.But, there is another news reported by TechCrunch that Google has also acquired Gizmo5 for $30 million. Gizmo5, which is a voip service enables the users to dial from their computer

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Google Buys Gizmo5 for $30 Million

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Nov
10

Google Acquires AdMob for $750 Million

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Google has acquired AdMob, the popular mobile display ad technology provider for $750 million in stock. The acquisition is definitely going to enhance Google's hold over mobile advertising and advertisers as well as publishers will now get more options in this particular area

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Google Acquires AdMob for $750 Million

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Google has launched Google Dashboard that will provide users a simple view of the data stored in Google Account at one location. In the past 11 years, Google has taken many steps to protect the privacy and data of its users. It has a Privacy Center dedicated to tell users about security measures, a Data Liberation Front that tells about easy moving of data in and out of Google & Internet-based advertising to have a control on ads you see

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Google Dashboard: Completing the Google Parameters of Transparency, Choice and Control

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Google has launched Google Dashboard that will provide users a simple view of the data stored in Google Account at one location. In the past 11 years, Google has taken many steps to protect the privacy and data of its users. It has a Privacy Center dedicated to tell users about security measures, a Data Liberation Front that tells about easy moving of data in and out of Google & Internet-based advertising to have a control on ads you see.

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Google Dashboard: Completing the Google Parameters of Transparency, Choice and Control

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The Google voice search has matured quickly by traveling across the world and developing a better understanding of the U.S., U.K, Australian and Indian accent. Taking a step further, the Google has now made the voice search available for Nokia S60 Phones in China . The best part is that the phones will now understand the commands given in Mandarin Chinese

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Google Voice Search Application for Nokia S60s in Mandarin Chinese

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Yahoo! has filed a document with SEC saying that Microsoft failed to finalize the deal by October 27, 2009.

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The Deal Implementation Between Microsoft and Yahoo! Delayed

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Google has announced the launch of a new Analytics feature Intelligence that will be of great use for Webmasters.

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Google AdWords will soon be launching its new ad campaign impact measurement tool Campaign Insights.

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Know the Impact of Display Ad with Google’s AdWords Campaign Insights

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